Five Ways to Make Money from Blogging
Blogging is an increasingly popular online activity, with bloggers writing about everything from niche specialisms to what they had for breakfast. In order to become a blogging success and ultimately make money from it takes a lot of work, but if you are willing to persevere and explore a range of different options, it is possible to make money from your blogging. This article takes you through 5 ways you can make money through blogging.
Advertising
One of the main ways many successful bloggers make money on their sites is by hosting advertising. They are then paid per click, which means that whenever a reader clicks through onto the advert, the blogger is paid a set price for it. One of the main advertising mediums is Google AdWords, which allows companies to place and target ads according to particular keywords that they are looking to promote. There are also other, smaller services that can help find you relevant ads to place on your site. The more relevant the ads are to your site, the more likely your readers are to click on them.
Click Through Links
Another way to make money from your blog is to have links that click through onto other sites. For example, a lot of book bloggers make money by having links to Amazon products, so that when they write a review about a particular book, it would include a link to the Amazon page where that book is sold. This has led to some book bloggers making more money from what they do than the author who originally wrote the book, showing that if you can find and exploit your market, there is potential to make money here.
Sponsored Posts
You can also choose to write sponsored posts on your blog, which you will often be paid for. For instance, a lot of companies like to promote their products and services on third party websites that then link back to their own website. This is good for them as it helps to get their message out to a wider audience and it is good for you as they are often willing to pay for you to write a blog post targeting particular keywords for them. So, if you are blogging about a specific industry and have a large following, it could be a good idea to research likely companies and offer your services to them.
Write Guest Posts for Others
If you manage to become an established, well-respected blogger, other opportunities are likely to open up for you. For example, if you have expertise on a particular subject and have written well-thought out pieces on the topic, there might be chances for you to write for other blogs – or even newspapers and other mediums – and get paid as a result. This sort of thing can take a while to achieve as you need to establish yourself first, but if you’ve been blogging for a while and have some expertise, then it could well be an option.
Link to Main Site
Finally, your blog can also be a way of increasing the success of your business. If you run a business, then having a blog in addition to a regular website is a good idea as it is a great way of promoting what you are doing and engaging with your audience in a more direct, less formal manner. This can help to build up trust between you and your readership, which can then translate into greater success for your business as a result.
Advertising
One of the main ways many successful bloggers make money on their sites is by hosting advertising. They are then paid per click, which means that whenever a reader clicks through onto the advert, the blogger is paid a set price for it. One of the main advertising mediums is Google AdWords, which allows companies to place and target ads according to particular keywords that they are looking to promote. There are also other, smaller services that can help find you relevant ads to place on your site. The more relevant the ads are to your site, the more likely your readers are to click on them.
Click Through Links
Another way to make money from your blog is to have links that click through onto other sites. For example, a lot of book bloggers make money by having links to Amazon products, so that when they write a review about a particular book, it would include a link to the Amazon page where that book is sold. This has led to some book bloggers making more money from what they do than the author who originally wrote the book, showing that if you can find and exploit your market, there is potential to make money here.
Sponsored Posts
You can also choose to write sponsored posts on your blog, which you will often be paid for. For instance, a lot of companies like to promote their products and services on third party websites that then link back to their own website. This is good for them as it helps to get their message out to a wider audience and it is good for you as they are often willing to pay for you to write a blog post targeting particular keywords for them. So, if you are blogging about a specific industry and have a large following, it could be a good idea to research likely companies and offer your services to them.
Write Guest Posts for Others
If you manage to become an established, well-respected blogger, other opportunities are likely to open up for you. For example, if you have expertise on a particular subject and have written well-thought out pieces on the topic, there might be chances for you to write for other blogs – or even newspapers and other mediums – and get paid as a result. This sort of thing can take a while to achieve as you need to establish yourself first, but if you’ve been blogging for a while and have some expertise, then it could well be an option.
Link to Main Site
Finally, your blog can also be a way of increasing the success of your business. If you run a business, then having a blog in addition to a regular website is a good idea as it is a great way of promoting what you are doing and engaging with your audience in a more direct, less formal manner. This can help to build up trust between you and your readership, which can then translate into greater success for your business as a result.
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